Company History...

About Selling Rolex

Selling Rolex was founded in 2015. We’re passionate about Swiss watches, and we buy, sell and trade pre-owned Rolex with the service we’d want ourselves.

If you’re looking for a hassle-free way to sell your Rolex, look no further. We always do our very best to give our customers a high-quality service.

Our ethos is simple: we wouldn’t buy a watch we wouldn’t be happy to wear ourselves. Every watch we buy is checked by watch specialists for authenticity.

Our stock is mainly Rolex, alongside other premium Swiss brands, and every Rolex we sell comes with a 14-day returns policy. The Submariner and Daytona are our most popular watches.

As a Rolex and Swiss watch specialist, we’re well known in the industry and work closely with other businesses in our sector. Looking for a particular watch? Email us and we’ll do our best to source it.

  1. 2015

    Selling Rolex is founded

    James Augusti founded Selling Rolex, having seen a gap for people who wanted to sell, buy or trade in their Rolex, and weren’t happy with the prices local retailers offered.

  2. eBay

    A reputation built on feedback

    Watches bought from sellers were sold through an eBay store, which earned a great deal of positive feedback from customers across the UK and abroad for the quality and value of the watches.

  3. 2017

    Selling Rolex goes online

    A single website made it easy for customers to sell their Rolex safely, for a fair price they were happy with.

  4. Today

    Bournemouth and Devon

    A large client base, offices in Bournemouth and Devon, and the same personal, friendly service the business started with.

A watch specialist checking a part through an eyeglass loupe

James Augusti

Selling Rolex was founded in 2015 by James Augusti. He noticed a niche in the market for people who wanted to sell, buy or trade in their Rolex watch. Since then, Selling Rolex has gone from strength to strength and now has a large client base.

We use trusted, fast and secure couriers, so your watch reaches us safely and isn’t damaged in transit.

Thinking of selling your Rolex?

Tell us about it and we’ll email and text you a price.